How to Measure the Value of Social Media

Apr 19

ROI has always been one of the most debated topics in the marketing department. John Wanamaker, a very successful 18th and 19th century merchant, Read more… This post How to Measure the Value of Social Media originally appeared on Sprout...

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How to Communicate Effectively During a Crisis

Apr 19

While you hope to never experience a crisis situation in your business, here’s how to be prepared.

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How to Repurpose Content Without Getting in Trouble

Apr 19

What once was old can always be new again, and that includes your content. Here’s what you need to know about repurposing content safely....

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When Should a Startup Hire a Marketing Manager?

Apr 19

Hiring a marketing manager is important for business growth, but you need a few other people in place first.

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How Employee Advocacy Can Help Your Declining Social Reach

Apr 19

B2B marketers need to rethink their social media strategy and leverage employee advocacy to save their declining social reach....

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