The SEO versus Social Battle Has a New Winner

Mar 28

Social media’s reign as a top source of referred, inbound traffic to websites may be over, according to new research from Shareaholic. The most recent version of the rolling tracking study that measures traffic sources for more than 250,000 websites found a steep drop in visits from social media. Across more than 400 million visits, the top six search engines sent...

Read More

Advocacy-Report-by-Bambu copy

Mar 28

As people look to their trusted personal networks to discover new products, services and brands that fit with their lifestyles, the role of the brand advocate has never been more important. Smart companies are turning to some of their most engaged advocates—their own teams—to help amplify brand reach and increase leads and conversions. Employee advocacy programs are...

Read More

pantone instagram story

Mar 28

We’ve all done it. No one is blaming you. But you skip through Instagram Stories at lightning speeds. So why do you think your customers are stopping to listen to you? Well they might not be stopping–at all. In fact, unofficial data from your teenager’s opinions just discovered they skip all your Instagram Stories ads without a second thought. Wow, that hurts. Don’t...

Read More

Walmart is Using Acquisitions to Reign in Millennials, eCommerce Head Marc Lore Reveals Strategy at ShopTalk 2018

Mar 28

Walmart will continue its buying spree of digital brands in 2018 as it aims to build and differentiate its online inventory in competing against Amazon. Marc Lore, eCommerce head of the world’s largest retailer, revealed that there’s a bigger strategy involved with Walmart’s bullish acquisitions during the Shoptalk conference in Las Vegas on last Tuesday. “[We’re]...

Read More

The 6 Most Important Search Engine Ranking Factors of 2017

Mar 27

This is the time marketers typically look at statistics from the past year and determine how those findings could shape the coming months. Below, we’ll closely examine details from Searchmetrics’s “Media Ranking Factors Data Insights for Performing on Google,” plus what those specifics mean for you, your industry, and your colleagues. People Under 30 Prefer Their...

Read More